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Tag: ‘Analytics’

Ring in the New Year with New Moz Features!

Posted by Erica McGillivray
Holy smokes, I don't think our product and development teams have slept since Thanksgiving; they're probably really dreaming of figgy pudding with all the new features they've been creating. These four features:…

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Social Media Metrics: Not as Difficult as You Thought

Posted by jennita
When was the last time you were asked, “So what’s our average growth rate on Facebook?” Err… Whether it’s a client, a boss, or the CEO of the company, you get questions like this. Ok so perhaps you’ve …

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Introducing SEOmoz’s Updated Page Authority and Domain Authority

Posted by Matt Peters
Here at Moz, we take metrics and analytics seriously and work hard to ensure that our metrics are first rate. Among our most important link metrics are Page Authority and Domain Authority. Accordingly, we have been working to imp…

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WBF’s – The Anatomy of a Successful Web Video Series

Posted by Ben@wistiaThis post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc.We&rsqu…

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An Experiment in Boosting Google Rankings w/ Search Volume

Posted by randfishTo say I was bowled over when Martin MacDonald of OMD showed the results of his testing on query volume influencing rankings (not just auto-suggest, but actual positions) would be an understatement. Anyone who saw me listening to him …

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Link Building for Ecommerce Sites – Targeting the Right Anchor Text

Posted by Geoff KenyonWhile search volume data can help you make more informed decisions when choosing keywords for link building campaigns, it is important to be driving traffic through terms that not only bring in more traffic but convert well. Targe…

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Agency vs In-House vs Freelance SEO: The Endless Debate (starring Mr. Men)

Posted by iPullRankThis post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc.So you w…

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4 Facebook Marketing Tactics You Might Not Know About

Posted by jennitaSo you think you have Facebook all figured out. You have your fan page with a couple custom tabs set up, you’ve started an ad campaign and every one of your products on your site has the "like" button installed (which increas…

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Raising the Bar on Data Sharing: Introducing Open Analytics

Posted by caseyhenOn the Internet, there is one thing that is as reliable as the gold in Fort Knox: a website’s analytics. How many times have you read a great blog post with amazing infographics or just a post that was very well written and wondered h…

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Total Cost of Epsilon ‘Event’ Could Reach Billions

When hackers breached Epsilon’s servers in late March, millions of email addresses were exposed. The email addresses belonged to customers of such well-known firms as Citi, Walgreens, TiVo, Kroger and JP Morgan Chase, among others. Though the firms aff…

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